My theory is you're only cool as long as you never think about it. Once you start thinking whether or not you're cool, you become part of that 80% who are status-hungry assholes. I want to set up some sort of Schroedinger's Cat type experiment where I put a cat in a box. I don't know all the details, and I guess the cat would have to be cool or uncool, or both until observed. Then we can prove that a cat is cool until observed and made aware of its coolness. The trick here would be finding a cat that you could teach to think it's cool. Okay, so maybe that's not exactly like Schroedinger, but it would still be really fun to stick a cat in a box.
(from the
filthy critic)