"You have to understand that the VMA's (we were never allowed to call them VMA's, but had to say it in full: Video Music Awards) is one of the most important shows for MTV, but actually for the entire industry. It when the best deals are cut. The way it works is simple: The record label commits to getting a big name star to present or perform on the show and in return the channel will support an up and coming band or artist. usually in the late-nite slots. If I recall correcty, this is exactly what the 'Buzz Bin' was for."
weblogging is so hip, even former mtv hack adam curry
is doing it. he's got a link to the shifted librarian